What brand is Yang Mi's sweatshirt? Hot searches across the internet reveal the same style worn by celebrities
Recently, Yang Mi's street photos wearing a gray sweatshirt sparked heated discussions among netizens and quickly became a hot search list. As the "Queen of Delivery", her personal clothing has always been a fashion trendsetter. This article will combine the hottest topics on the Internet in the past 10 days to provide an in-depth analysis of Yang Mi’s sweatshirt brand and celebrity dressing trends.
1. Hot search data statistics (last 10 days)

| Platform | Hot search keywords | highest ranking | Duration |
|---|---|---|---|
| Yang Mi sweatshirt | No. 3 | 18 hours | |
| Douyin | Celebrities’ Autumn Outfits | No. 1 | 32 hours |
| little red book | Yang Mi's same brand | No. 5 | 24 hours |
| Baidu | Sweatshirt buying guide | No. 8 | 12 hours |
2. Analysis of Yang Mi’s same sweatshirt brand
According to fashion blogger @FashionDetective, the sweatshirt worn by Yang Mi is an Italian luxury brand.MonclerThe official price of the 2023 autumn and winter series is about 8,500 yuan. The brand is famous for its down jackets. In recent years, it has expanded its trend lines and gained favor from celebrities.
| brand | Series | Material | Design highlights |
|---|---|---|---|
| Moncler | Grenoble | 100% organic cotton | Three-dimensional tailoring + invisible logo |
3. Analysis of celebrity sweatshirt wearing trends
According to the Xiaohongshu fashion list, there are three major trends in celebrity sweatshirt choices recently:
1.Luxury brand basics: In addition to Moncler, solid color sweatshirts from brands such as Balenciaga and Givenchy have the highest appearance rate.
2.National trend joint model: Cross-border designs such as Li-Ning × Disney, Peacebird × Naruto are popular among young people
3.Retro preppy style: Search volume for American retro striped sweatshirts increased by 210% year-on-year
| style | Represent the brand | average price | Celebrity demonstration |
|---|---|---|---|
| street fashion brands | Off-White | ¥3200-4500 | Wang Yibo |
| Light luxury and leisure | Acne Studios | ¥1800-2600 | Liu Wen |
| Motor function | Nike Lab | ¥899-1299 | Yi Yang Qianxi |
4. Hot topics of discussion among netizens
1.price dispute: Whether a sweatshirt costing over 8,000 yuan is worth triggering a polarizing discussion, and the related Weibo topic has been read 230 million times
2.Recommended: Search volume for similar models from ZARA, UR and other fast fashion brands surged 300%
3.Environmental Questions: Some netizens pointed out that the premium of luxury brands is too high, which is contrary to the concept of sustainable development.
5. Purchase suggestions
1. FollowMaterial composition, preferably with a cotton content of more than 80%
2. AttentionVersion design, the dropped shoulder style is more suitable for Asian body shapes
3. Suggested choicesNeutral colors, improve the utilization rate of collocation
It can be seen from this incident that celebrity effect is still an important driving force for fashion consumption. However, it is wise to consume rationally and choose items that suit your own style.
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